Concept design: by NLUX SAUNA & SPA CONCEPTS
CASe WORLD SAUNA FORUM
EVENT: WORLD SAUNA FORUM 2022
ORGANISER: SAUNA FROM FINLAND
MODELS: NORTHERN LUXURY CONSULTING
DESCRIPTION AND TEXTS: MARIKA LUUKKANEN / GLOWING STORY
Styled by Marika Goman / Northern Luxury Consulting
Description Location: LAPLAND HOTELS ARENA LAAWU ROOFTOP TERRACE & SAUNA
FIRST OUTLINE
Building a light sauna world in a dark environment required hanging large pictures to cover the walls.
CURATING THE COLLECTION
The process started with a selection of actors that fit under the three themes chosen.
THREE-COLOUR COMBO
The men's sauna was dominated by dark tones, the largest space was taken up by a pale sauna world in front of the women's sauna and a traditional sauna atmosphere was built on the private sauna side.
EYE-CATCHERS
The light sauna world was dominated by a white heater, luxurious textiles and lovely cosmetics.
ALONG THE MOSS DUNES TO THE TRADITIONAL SAUNA
The traditional sauna world built on the private side of the sauna world was trimmed down to a simpler version of the original plan, but the natural stone tile path was not abandoned, nor was the lichen.
HIGHLIGHTS OF THE EVENING
The herbal bar and footbaths, the experience trail and the traditional sauna set-up will serve as eye-catchers for the evening's guests.
MASCULINE BLACK
The Black Sauna was inspired by cosmetics and grew to represent the raw and masculine nature of the North.
MOOD PIECES
The international participants of the World Sauna Forum were able to enjoy the atmosphere of the sauna worlds.
