Nordic luxury is authentic and original
A pioneer of new luxury
Northern Luxury Consulting is a Nordic luxury sales and marketing platform, entrepreneur network and tourism business developer.
Hanna Kallioniemi, Managing Director of Northern Luxury Consulting Oy, is nominated in the Finnish Travel Gala 2024 'Tourism Person of the Year' category
We were delighted to receive another nomination - for the second year in a row. Northern Luxury Consulting Ltd has also been nominated in the 'Business Partner of the Year' category.
You can vote for the Tourism Influencer of the Year here (coming soon)
Northern Luxury Collection represents authentic and original destinations, products and services in an easy to buy and consume format for those seeking a Nordic lifestyle. We want to offer the traveller the opportunity to experience Nordic luxury in its most authentic form, rooted in nature.
We offer original tasting tours, cultural, historical and scenic routes. We want to create more experiential than observational tourism, understanding, feeling and insight rather than observation. We are for the traveller.
Northern Luxury Agency helps international tour operators find hidden gems and acts as a representative for small tourism companies. Most of today's tourists tread the same paths, often finding it difficult to enter the reality around them. We want to offer a selection that introduces the traveller to the simplicity and beauty of the Nordic countries in the most natural way possible.
At the core ofNorthern Luxury Consulting Oy 's business is the commercialisation of the Finnish countryside and raising the aesthetic and functional level of tourist destinations to an attractive option for international tourists seeking ecology and luxury from nature. Quality-conscious consumers who value individual luxury are constantly looking for more personalised alternatives and traditional big hotel chains do not meet the criteria of this target group.
We appreciate your service. Let your customers fall in love.
Welcome to enjoy Nordic luxury!
Marika's dream
"I've always loved creating 'worlds' - mood boards and dream maps. Gluing and cutting - connecting and assembling. I'm delighted to find that it's become my work too.
I see the world around me in colours and moods, in small details and moments of beauty that I don't have time to capture. But most of them end up on the NLUX website and on the web.
Before that, they are planning meetings with the client, thinking about the right photographer because everyone has their own strengths. Outlining the mood you want to achieve, picking up tipples and cups - flowers and decorations, miles on the road, shooting arrangements, locations, briefing partners, planning the models and clothing needed, styling the space, suggestions for products, food and drink. Finding the right props for your shoot is not easy, but finding the perfect one is a wonderful search.
Whether it's a vintage heirloom on your cupboard shelf or a loan from an antique dealer, a fur vest handmade by a local shepherd or a fish lovingly smoked by a fisherman in the morning, a loaf of bread baked or a genuine honeycomb hand-chopped.
It's all about being in the moment, diving into your own flow space and capturing all the beauty - what's most valuable are partners who see the same and appreciate your upfront work.
It creates something unique every time as long as the eye sees what the heart feels. I love my work, if you can call it work."
Marika Goman, visionaire and creative director
National HAMA projects
2023 was a significant year for our company. Although our vision has been big from the start, our small size has meant that we have not been able to attract significant funding for our tourism development work. A welcome exception has been the funding awarded in autumn 2022 by the Lapland ELY Centre for the national HAMA projects, in which we have been able to participate as a service provider. These projects have been exactly what we have been looking for in Finnish tourism.
Projects focusing on food and nature tourism and fishing and hunting tourism have provided a platform for more extensive development work than normal.
We would like to thank the following projects for their interesting projects and wish you good luck and success in the future: Taste of Original Lapland, Skärimat, Lapland Fishing Tourism Internationalisation Project, Visit Ranua and Visit Parainen.
A warm-hearted service provider
We help our clients to find their own direction, visual identity and heart of their business.
